10. David Beckham and Adidas ? $20 million a year

9. Rory McIlroy and Nike ? $25 million a year

8. Derrick Rose and Adidas ? $26 million a year

7. Kevin Durant and Nike ? $30 million a year

6. Barcelona and Qatar Airways ? $40 million a year

5. Arsenal and Puma ? $50 million a year

4. McLaren and Vodafone ? $75 million a year

3. Manchester United and Chevrolet ? $80 million a year

2. NFL and Pepsi ? $90 million a year

1. London 2012 Olympics and Coca Cola ? $100 million